Edited: 4 sources added, 3 sections added
Show changesHide changes
BeforeFacebook transformed from a college networking site to the world's largest social media platform, fundamentally changing how political information spreads and communities form online. ## Political Evolution **2004-2008: College Organizing Tool** Initially limited to college students, Facebook enabled campus political organizing and event coordination. **2008-2012: Campaign Mobilization Platform** Political campaigns discovered Facebook's power for voter outreach, fundraising, and organizing. The 2012 Obama campaign pioneered micro-targeting techniques. **2012-2016: News Distribution & …
AfterFacebook was incorporated in Delaware in July 2004 and completed its initial public offering in May 2012. It is the largest product in what its parent company calls its Family of Apps, alongside Instagram, Messenger and WhatsApp. Meta reports usage only at the Family level: 3.58 billion daily active people on average during December 2025. It does not publish a Facebook-only user figure, so widely circulated per-app counts are third-party estimates rather than company-reported numbers. ## Corporate history The company rebranded from Facebook, Inc. to Meta Platforms on October 28, 2021, …