The #MeToo movement demonstrated the power of social media to amplify personal experiences and create social change around sensitive topics.

Movement Evolution

2017: Viral Emergence Exploded on social media following Harvey Weinstein allegations, with millions sharing personal experiences.

2017-2019: Global Expansion Spread internationally with local adaptations and cultural variations.

2019-2021: Institutional Change Influenced corporate policies, legal proceedings, and cultural conversations around consent.

2021-Present: Sustained Advocacy Continued focus on systemic change and supporting survivors through digital platforms.

Digital Impact

The movement’s influence on digital activism includes:

• Demonstrated power of hashtag activism for sensitive topics
• Created new models for survivor testimony and support
• Influenced platform policies around harassment and abuse
• Showed global reach of social media movements
• Established templates for personal disclosure activism

The movement highlighted both the democratizing power of social media and the challenges of digital harassment and backlash.